Privacy Policy
Last updated: June 11, 2025

East Saint Labs (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what data we collect, why we collect it, how we use it, and what choices you have regarding your information.

1. Introduction

This policy applies to all visitors and users (“you”) of https://eastsaintlabs.com/ and any related services. By using our website or submitting information via our forms, you consent to the practices described below.

2. Data We Collect

Category Details
Contact Form • Name
• Email address
• Phone number (optional)
• Company/Organization (optional)
• Subject of inquiry
• Service interested in
• Estimated budget (optional)
• Desired timeline (optional)
• Message / project details
• File uploads (PDF, JPG, PNG, DOCX – max 5 MB)
• Preferred contact method (Email or Phone)
• Newsletter subscription preference
Technical & Usage Data • IP address
• Browser type/version
• Operating system
• Referring/exit pages
• Device identifiers
• Date/time of access
Cookies & Tracking • Google Analytics cookies
• Heatmap or session-recording scripts (if enabled)
• Any third-party marketing or retargeting tags
Automated Anti-spam • Honeypot field submissions
• Google reCAPTCHA verification tokens

3. How We Use Your Data

  1. Respond to Inquiries. To reply to your questions, provide quotes, or schedule calls.

  2. Improve Our Services. Analyze site usage patterns to enhance functionality and user experience.

  3. Email Newsletters. If you opt in, to send our quarterly updates, case studies, or special offers.

  4. Legal & Security. Prevent spam and abuse, enforce our Terms of Service, and comply with applicable laws.

  5. Marketing & Analytics. With services like Google Analytics and Mailchimp to gauge marketing effectiveness.

4. Data Storage & Security

  • Hosting: Your data is stored on our secure web host’s servers (managed by [Your Host]).

  • CRM & Plugins: Contact submissions may be logged in our form plugin’s entry manager (e.g., WPForms, Flamingo) and/or synced to Mailchimp or HubSpot.

  • Security Measures: We use TLS/SSL encryption in transit, strong access controls, and regular backups.

5. Third-Party Services

We rely on these third parties, each with its own privacy terms:

  • WPForms / Contact Form 7: Manages form creation and submissions.

  • Mailchimp / HubSpot: Handles newsletter distribution and CRM features.

  • Google Analytics: Tracks anonymized usage data.

  • reCAPTCHA (Google): Provides spam protection.

6. Cookies & Tracking

  • Essential Cookies: Required for site functionality (e.g., form honeypot).

  • Performance Cookies: Google Analytics to understand traffic and behavior.

  • Opt-Out: You may disable cookies through your browser settings or install a “Google Analytics Opt-out” add-on.

7. Your Rights

Depending on your location, you may have:

  • Access & Portability: Request a copy of your personal data.

  • Correction & Deletion: Ask us to rectify or erase your information.

  • Opt-Out of Marketing: Unsubscribe via the link in our emails or by contacting us.

  • Data Restrictions: Under GDPR/CCPA, limit how we process your data.
    To exercise any rights, email us at privacy@eastsaintlabs.com. We’ll respond within 30 days.

8. Data Retention

  • Form Submissions: Stored until you request deletion or for up to two years, whichever comes first.

  • Analytics Data: Anonymized after 14 months (per Google Analytics defaults).

  • Newsletter & CRM Records: Retained until you unsubscribe, plus an additional 12 months for compliance purposes.

9. Changes to This Policy

We may update this policy to reflect changes in our practices or legal requirements. When we do, we’ll revise the “Last updated” date at the top and, if the changes are significant, notify you via a banner on our site or by email (if you’ve opted in).

10. Contact Us

If you have any questions or requests regarding this policy or your data, please contact:
Email: privacy@eastsaintlabs.com
Address: East Saint Labs, 123 Main St., East Saint Louis, IL 62201

Thank you for trusting East Saint Labs with your information. We take your privacy seriously and are here to help if you have any concerns.